What's the best way to launch a new podcast series about Marketing?
What's the best way to launch a new podcast series about Marketing?

What's the best way to launch a new podcast series about Marketing?

onlinefolket.resultify.se

The challenge: How does one launch a podcast series and get the word out to as many relevant people as possible?

With almost 30 episodes pre-recorded, I would like to get some ideas from the Idea Hunt community for the launch of the podcast.

What I have got so far:

  • We will launch at a after work in Stockholm, hosted by Resultify. (About 100 marketing people, executives and so on the guest list)
  • We will record an episode with the comedian "Kringlan" Svensson there and publish it "live on tape" about killing ones personal brand (which he did) and then recovering from that (which he did).
  • We will do targeted ads on Facebook.
  • We will send out a press release.
  • We will build a site dedicated to the show.
  • We will do massive e-mail send out to people on the guest list and media outlets.

*#Onlinefoket, is the name of my new podcast series about marketing. It's in Swedish but there are a few interviews in english as well.

One a week I publish a new interview with a marketer, speaking of their careers, their does n don'ts, their insights and fuckups. All in the spirit of sharing knowledge and better understanding the mechanics of marketing.*

Start:02 May, 2016
End:25 May, 2016

Rewards

Organic Earl Gray Tea

245g. awesome loose leaf tea for your pleasure!

Organic Earl Gray Tea

95g. awesome loose leaf tea for your pleasure!


Documents

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